Ishita Dev.
I design
intuitive
experiences.
Bridging design
and people.
I craft spaces
where engineering
meets emotion.
I'm a UI/UX & Product Designer obsessed with dismantling complexity.
Currently building the future as a Founding Designer at Cekura AI (YC 24). My process relies on rigorous user research, iterative data analysis, and a relentless pursuit of the perfect micro-interaction. I believe the best products aren't just usable—they're memorable.
Skills & Arsenal
A comprehensive toolkit combining deep user empathy, strategic product thinking, and precise visual execution.
UX Design
- User Research
- Information Architecture
- Rapid Prototyping
- Wireframes
- Prototypes
- Usability Testing
- Storyboarding
- Affinity diagram
- User flow
- Journey mapping
Product
- Design Sprints
- Product Thinking
- Data Analysis
- SCAMPER
- A/B Testing
- SWOT Analysis
Visual Design
- Typography
- Layout
- Grid System
- Color Theory
- Logo Design
- Brand Identity
- Responsive Design
- Micro interactions
- Carousels
- Mockups
Tools & Tech
- Figma
- Figjam
- Notion
- Adobe Photoshop
- Adobe Illustrator
- Adobe Indesign
- Adobe XD
- Spline
- Dora
- Autocad
- Fusion 360
- Adobe Premiere Pro
Experience
A history of driving design innovation, improving usability, and building zero-to-one products across various domains.
Cekura AI (YC 24)
UI/UX DesignerLed the design of product interfaces, improving usability and user experience while collaborating with developers. As the founding designer, I played a key role in the company's selection for Y Combinator and drove design innovation across the platform.
Drrute
UI/UX DesignerLed end-to-end creation of Glocal Opportunities, a comprehensive study abroad platform, and Keystone, a sustainable waste-to-green coal initiative. Designed personalized portfolios for employees.
VS Energy
UI/UX DesignerProficiently designed websites, brochures, and pamphlets. Collaborated with a team to create compelling display and space designs for project showcases at exhibitions.
Flecks Labs
UI/UX DesignerSuccessfully crafted a distinctive company logo and pioneered the user interface design for an innovative goods transportation app, Shippers and Truckers.
Braynix
UI/UX DesignerConducted research and led the design efforts for the comprehensive interface of the event management app, Festa. Additionally designed the interface for the pet care app, Pawzsible.
ASY
Graphic DesignerCreating visually engaging materials for online and offline platforms. Develop promotional materials and social media content to enhance company image.
Selected Works
Featured interfaces and platform designs curated from my professional roles.
Carience: Passion & Profession
An educational application built to help people pursue their passions while maintaining a balance with their profession.
Coweb: Collaborative Community
A collaborative community platform aiming to connect and empower creatives. Extensively usability tested.
Wet Waste Management
Sustainable end-to-end wet waste management product design.
Biomimicry & Helmet Concept
Industrial product design exploring biomimicry principles applied to safety gear.
UHV Chatbot
An intuitive conversational AI interface designed to help users interact efficiently.
Pinterest Redesign
A comprehensive interface redesign of Pinterest focused on modern aesthetics and improved usability.